Bill Aulet is the Managing Director of the Martin Trust Center for MIT Entrepreneurship serving all five schools at MIT. He is also a Senior Lecturer and teaches three entrepreneurship courses per semester from the introductory fundamental to the most advanced. He has been a successful serial entrepreneur founding and running multiple companies and has directly created hundreds of millions of dollars of shareholder value. He has just completed his first book, Disciplined Entrepreneurship which will be release by Wiley this summer – see www.disciplinedentrepreneurship.com. You can follow him on twitter @billaulet.